Everyone at one time or another struggles to understand who they are, what they want to do and what they want to be. I still struggle with this. As a kid you know what you’re going to be when you grow-up or at least you know you’ll have it figured out by the time are a grown-up, which must be age 18.
For a time, I thought I wanted to be an advertising copywriter, and eventually a creative director. I religiously read the blog Makin’ Ads by Greg Christensen for years, watched my YouTube playlist of commercials, visited many agency websites and re-read It’s Not How Good You Are, It’s How Good You Want to Be by Paul Arden. This led me to a solo train trip to Richmond, Virginia for an interview with the VCU Brandcenter.